Comments on: Bring on the Magic http://www.readertravels.com/2008/03/bring-on-the-magic/ Trip with me... Tue, 07 Feb 2012 23:44:38 +0000 http://wordpress.org/?v=2.3.3 By: Ann http://www.readertravels.com/2008/03/bring-on-the-magic/#comment-70 Ann Wed, 18 Jun 2008 12:26:21 +0000 http://www.readertravels.com/2008/03/bring-on-the-magic/#comment-70 There's some marketing term they use to refer to over-extending a brand name. The marketers say, hey, this brand sells a whole lot, let's make another product that's somewhat different and give it the same brand name. Then your brand becomes diluted with stuff that's mediocre at best, so the whole brand comes into question. Well, they put that Dragonlance brand on a whole lot of books after the original series, and as you say, "meh." As for Neverwhere, I did finally try to watch the BBC production, but it was pretty unbearable. There’s some marketing term they use to refer to over-extending a brand name. The marketers say, hey, this brand sells a whole lot, let’s make another product that’s somewhat different and give it the same brand name. Then your brand becomes diluted with stuff that’s mediocre at best, so the whole brand comes into question. Well, they put that Dragonlance brand on a whole lot of books after the original series, and as you say, “meh.”

As for Neverwhere, I did finally try to watch the BBC production, but it was pretty unbearable.

]]> By: Desi http://www.readertravels.com/2008/03/bring-on-the-magic/#comment-69 Desi Wed, 18 Jun 2008 03:00:07 +0000 http://www.readertravels.com/2008/03/bring-on-the-magic/#comment-69 I LOVED LOVED LOVED the original Dragonlance series. Even at the tender age of 13 I could appreciate the genius of the character development in these books. I tried to read a couple of the later series but...meh. Oh and hi. I'm back. It's been a long time. I have a lot of catching up to do... I LOVED LOVED LOVED the original Dragonlance series. Even at the tender age of 13 I could appreciate the genius of the character development in these books. I tried to read a couple of the later series but…meh.

Oh and hi. I’m back. It’s been a long time. I have a lot of catching up to do…

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